The government is set to launch the National Creators Academy under its 24-hour economy policy, aimed at nurturing a new generation of Ghanaian creatives in music, film, digital media, animation, fashion, and cultural performance.
The academy will be the flagship programme under the broader SHOW24 initiative, and will offer industry-aligned training using modern tools such as artificial intelligence (AI), augmented and virtual reality (AR/VR), mobile editing, streaming platforms, and digital monetisation. It will also integrate cultural literacy to promote Ghana’s storytelling traditions.
A document seen by myjoyonline.com explains that the programme will provide production labs, industry internships, and creator collectives. It will also offer targeted pathways to support both university graduates and informal creators transitioning into professional careers.
Importantly, the Academy will operate on a decentralized model, ensuring a regional spread and not limiting opportunities to major cities.
The 24-hour economy, introduced by the government to boost productivity and job creation beyond regular working hours, places creative industries and tourism at the core of Ghana’s economic transformation agenda.
As part of this push, the government also plans to convert the stalled National Cathedral project into a National Cultural Convention Centre, a facility intended to host exhibitions, concerts, and cultural events, while complementing the work of the National Creators Academy.
Read also: Gov’t to turn National Cathedral site into National Cultural Centre » Awake News


