Global beverage giant Diageo Holdings Netherlands B.V. has officially exited the Ghanaian market after selling its majority stake in Guinness Ghana Breweries PLC to the Castel Group.
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In a statement released on July 3, Diageo confirmed that it had completed the sale via a Free of Payment (FoP) transaction on the Ghana Stock Exchange. The deal involved the transfer of more than 247 million ordinary shares, representing 80.4% of Guinness Ghana’s total issued shares and voting rights.
Following the sale, Diageo no longer holds any ownership in the company.
This strategic move, made in accordance with Rule 55 of the Ghana Stock Exchange Listing Rules, signals a major shift in Ghana’s beverage landscape. The Castel Group, a key player in the African beverage market, is expected to leverage this acquisition to expand its presence and influence in Ghana’s alcoholic and non-alcoholic beverage sectors.
Industry watchers anticipate that the change in ownership could affect market competition, pricing structures, and brand positioning in the near future.
This transaction marks the end of Diageo’s decades-long involvement in Ghana’s brewing industry and ushers in a new era for Guinness Ghana under Castel’s control.
