At a point, NDC was unattractive to the middle class – KSM

Kwaku Sintim-Misa (KSM) discussed the early challenges the National Democratic Congress (NDC) faced in gaining support from Ghana’s middle class and professional groups.

He explained that during its early years, it was difficult for students or professionals, such as lawyers, to openly identify as NDC supporters, as the party was often associated with radicalism due to Jerry Rawlings’ military background.

KSM highlighted that the NDC’s grassroots nature, with its youth group even referred to as the “Veranda Boys,” contributed to the party’s image as extreme.

However, he noted that over time, the NDC recognized this issue and worked to change its image by encouraging its youth to pursue professions like law. This strategic shift led to more professionals aligning with the party.

KSM credited former President John Atta Mills with playing a key role in rebranding the NDC, noting that his academic background and calm demeanor helped reshape the party’s image.

This transformation, he believes, contributed to the NDC’s later success, including John Mahama’s presidency, and helped evolve the party’s identity.